Our work process
for Seals AI, by Kosta from Adria Studio
Thanks for reaching out
Thanks for reaching out
Hey team from Seals AI, I want to thank you guys for reaching out and expressing interest in collaborating with us.
Hey team from Seals AI, I want to thank you guys for reaching out and expressing interest in collaborating with us.
I love seeing well thought out products. And I love working with founders who have a strong bias towards implementing a brand/design system in place early-on.
I love seeing well thought out products. And I love working with founders who have a strong bias towards implementing a brand/design system in place early-on.
About Adria Studio
About Adria Studio
We’re a boutique studio working with small to mid size startups, aiding with creative direction for websites, apps and brands.
We’re a boutique studio working with small to mid size startups, aiding with creative direction for websites, apps and brands.
We primarily take on product and brand design projects. We assemble ideas from scratch, or work on top of existing ideas (only if they have a strong base to begin with).
We primarily take on product and brand design projects. We assemble ideas from scratch, or work on top of existing ideas (only if they have a strong base to begin with).
Adria Studio was founded in 2024 with the goal of killing the boredom that’s plaguing startups across the world, especially in AI
Adria Studio was founded in 2024 with the goal of killing the boredom that’s plaguing startups across the world, especially in AI
Every tool looks and feels the same, so we curated a group of design specialists with an average of 7 years of experience across the team, and we address issues regarding positioning, copy & designs for startups.
Every tool looks and feels the same, so we curated a group of design specialists with an average of 7 years of experience across the team, and we address issues regarding positioning, copy & designs for startups.
We do end-to-end design, as well as research & exploratory workshops with founders to determine:
We do end-to-end design, as well as research & exploratory workshops with founders to determine:
what you actually need?
what you actually need?
the creative direction
the creative direction
best approaches to copy and tone (based on the audience)
best approaches to copy and tone (based on the audience)
setting a benchmark (by looking up to flagship-level design startup products)
setting a benchmark (by looking up to flagship-level design startup products)
Highlighted works
Highlighted works
We have a set of works similar to what you’re building now. Here’s a few I would like to point out:
We have a set of works similar to what you’re building now. Here’s a few I would like to point out:
Our work process
Our work process
This is a typical work process we conduct for a typical brand kit.
This is a typical work process we conduct for a typical brand kit.
A brand kit typically entices: colors, fonts & sizing (and their usage), imagery, templates for social media posts & deck templates.
A brand kit typically entices: colors, fonts & sizing (and their usage), imagery, templates for social media posts & deck templates.
In case we use AI to generate images - you get a full guide on how to recreate the same images yourself.
In case we use AI to generate images - you get a full guide on how to recreate the same images yourself.
1
Product & Audience research
Product & Audience research
±1 week
±1 week
We like to learn about the product first. What are the pain points customers are facing? What’s the customer LTV? How and why was this company founded?
We like to learn about the product first. What are the pain points customers are facing? What’s the customer LTV? How and why was this company founded?
2
Setting up the creative direction
Setting up the creative direction
±2 weeks
±2 weeks
Setting up the tone of the brand. How do we want to come across? How do we want to feel? What’s the first thing we want users to associate with us? What words describe us?
Setting up the tone of the brand. How do we want to come across? How do we want to feel? What’s the first thing we want users to associate with us? What words describe us?
3
Exploration phase
Exploration phase
±2 weeks
±2 weeks
We get to work. We do explorations to see how the product comes off. Vibe-coding potential interactions, generating imagery, curating the color palette & language we use.
We get to work. We do explorations to see how the product comes off. Vibe-coding potential interactions, generating imagery, curating the color palette & language we use.
4
Polished design delivery
Polished design delivery
±1 week
±1 week
We figured out a direction, now we’re going all in. We know what we want, and how we want it to look like. It’s time to let the craft shine.
We figured out a direction, now we’re going all in. We know what we want, and how we want it to look like. It’s time to let the craft shine.
Total
Total
5-7 weeks
5-7 weeks
Typical cost
Typical cost
$3.5k per week
$3.5k per week
Notes:
Notes:
Fully eligible for a 70% refund after weeks 1-3
Fully eligible for a 70% refund after weeks 1-3
We’re very flexible when it comes to our process - even if this doesn’t seem fitting, don’t hesistate to reach out.
We’re very flexible when it comes to our process - even if this doesn’t seem fitting, don’t hesistate to reach out.
Highlighted Clients we’ve worked with
Highlighted Clients we’ve worked with
We’ve worked with tons of clients across AI.
We’ve worked with tons of clients across AI.
Our average relationship with a client is 9 months on a retainer.
Our average relationship with a client is 9 months on a retainer.
Some facts about Adria Studio
Some facts about Adria Studio
$300M+
Our clients raised more than $300,000,000 combined.
Our clients raised more than $300,000,000 combined.
2 weeks
Quickest end-to-end website sprint we’ve done. It was done for sonatic.co
Quickest end-to-end website sprint we’ve done. It was done for sonatic.co
Boosted brand perception
All of our clients saw a boost in how their brand was perceived by clients and competition.
All of our clients saw a boost in how their brand was perceived by clients and competition.
Refund guarantee
if you’re not happy with the results in the first 2 weeks, we will refund up to 70% of the amount paid.
if you’re not happy with the results in the first 2 weeks, we will refund up to 70% of the amount paid.
What people had to say about working with us
"After a disappointing experience with a larger agency, Adria Studio was a breath of fresh air. They truly understood our vision, executed quickly, and the final product significantly increased our brand awareness."
"After a disappointing experience with a larger agency, Adria Studio was a breath of fresh air. They truly understood our vision, executed quickly, and the final product significantly increased our brand awareness."
Hussien Hussien, CEO of Steel
Hussien Hussien, CEO of Steel
We helped Steel secure a Seed round after working with us.
We helped Steel secure a Seed round after working with us.
"We went from very rough, abstract ideas to our first design iterations in just two days - exactly what we needed at that early stage. They presented multiple directions during revisions and were extremely open to feedback. It felt like having a founding designer on the team."
"We went from very rough, abstract ideas to our first design iterations in just two days - exactly what we needed at that early stage. They presented multiple directions during revisions and were extremely open to feedback. It felt like having a founding designer on the team."
Stefan Feješ, CEO of Preview
Stefan Feješ, CEO of Preview
Preview raised $2M in funding, and as soon as they raised they reached out to us. We did IRL brainstorming / design sessions in Belgrade, Serbia. They were ready to present ideas to stakeholders in just a week.
Preview raised $2M in funding, and as soon as they raised they reached out to us. We did IRL brainstorming / design sessions in Belgrade, Serbia. They were ready to present ideas to stakeholders in just a week.
Letter from the founders
Letter from the founders
Hi, I’m Kosta, co-founder of Adria Studio.
AI founders with an eye for design, thanks for making software beautiful again.
We have learned so much about building companies, copywriting, tone, presentation & communication because of people like you.
We strive to help you build software and make AI beautiful through meticulous attention to detail & endless iterations on the tiniest ideas. It’s what we signed up for when we didn’t know how our Studio is going to be named.
We hope to keep building our internal software as well as large, external software. We want to fulfill our promise to ourselves.
What’s the next big thing you’re building?
Write us at contact@adria.studio. We’d love to hear.
Sincerely, Kosta and Adria Studio
If this sounds interesting - don't hesitate to reach out to me on Slack.
Hi, I’m Kosta, co-founder of Adria Studio.
AI founders with an eye for design, thanks for making software beautiful again.
We have learned so much about building companies, copywriting, tone, presentation & communication because of people like you.
We strive to help you build software and make AI beautiful through meticulous attention to detail & endless iterations on the tiniest ideas. It’s what we signed up for when we didn’t know how our Studio is going to be named.
We hope to keep building our internal software as well as large, external software. We want to fulfill our promise to ourselves.
What’s the next big thing you’re building?
Write us at contact@adria.studio. We’d love to hear.
Sincerely, Kosta and Adria Studio




